/* /facebook-ads-for-hvac (mission 377; own architecture 2026-10-09 after Sean: "the structure feels so similar, it's barely discernable" from /pay-per-appointment-hvac).
   Loads after about.css and vs.css; ppa.css is NOT loaded here. Lanes per Brand & Visual Identity: blue = what we do, amber = money / the offer, green = territory / exclusivity.
   Shape: split hero with a drawn phone feed (the ad, parts pinned 1 to 5) · left-rail numbered sections · a bracketed homeowner timeline · a three-column ownership board · a staircase launch chart · a two-column FAQ · a left-aligned CTA band. */
:root{--b:#60a5fa;--b2:rgba(96,165,250,.14);--a:#f5a623;--a2:rgba(245,166,35,.16);--g:#34d399;--g2:rgba(52,211,153,.14);--card:#10131c;--line:rgba(255,255,255,.08)}
.fb-body a:not(.btn){color:var(--b)}
.fb-body h2{margin-bottom:.5em}

/* ── Hero: copy left, the drawn phone right ── */
.fb-hero{padding:56px 0 48px;border-top:0}
.fb-hero-grid{display:grid;grid-template-columns:minmax(0,1.05fr) minmax(0,.95fr);gap:40px 56px;align-items:center}
.fb-hero h1{font-size:clamp(1.9rem,4.4vw,3rem);line-height:1.1;margin:0 0 18px}
.fb-lead{font-size:1.12rem;line-height:1.6;color:rgba(255,255,255,.84)}
.fb-lead strong{color:#fff}
.fb-hero-cta{display:flex;flex-wrap:wrap;align-items:center;gap:14px 18px;margin:22px 0 0}
.fb-hero-hint{font-size:.86rem;color:rgba(255,255,255,.55)}
.fb-phone-wrap{position:relative;margin:0;display:flex;flex-direction:column;align-items:center;justify-self:center;padding:0 0 10px 14px}
.fb-fig{margin-top:18px;font-size:.78rem;color:rgba(255,255,255,.5);text-align:center}

/* the phone */
.ph{width:300px;padding:10px;border-radius:40px;background:#111318;border:1px solid rgba(255,255,255,.14);box-shadow:0 30px 70px rgba(0,0,0,.6),0 0 0 6px #05060a,0 0 0 7px rgba(255,255,255,.08)}
.ph-screen{position:relative;border-radius:30px;background:#eef0f4;overflow:hidden;color:#1b1e27;font-size:12px;line-height:1.35;letter-spacing:0}
.ph-status{display:flex;justify-content:space-between;align-items:center;padding:12px 18px 4px;font-weight:700;font-size:11px;color:#111}
.ph-sig{display:inline-flex;gap:2px;align-items:flex-end}
.ph-sig i{display:block;width:3px;background:#111;border-radius:1px}
.ph-sig i:nth-child(1){height:5px}.ph-sig i:nth-child(2){height:8px}.ph-sig i:nth-child(3){height:11px}
.ph-feedbar{display:flex;justify-content:space-between;align-items:center;padding:4px 14px 10px;background:#fff;border-bottom:1px solid #e4e6eb}
.ph-brand{font-weight:800;font-size:18px;letter-spacing:-.03em;color:#1d4ed8}
.ph-search{width:28px;height:28px;border-radius:50%;background:#e4e6eb;position:relative}
.ph-search::before{content:"";position:absolute;left:8px;top:8px;width:8px;height:8px;border:2px solid #65676b;border-radius:50%}
.ph-search::after{content:"";position:absolute;left:17px;top:16px;width:5px;height:2px;background:#65676b;transform:rotate(45deg)}
.ph-prev{display:flex;gap:8px;align-items:center;padding:10px 14px;background:#fff;margin:0 0 6px;opacity:.55}
.ph-av{width:26px;height:26px;border-radius:50%;background:#cfd3da;flex:none}
.ph-prev-lines{display:flex;flex-direction:column;gap:5px;flex:1}
.ph-prev-lines i{display:block;height:7px;border-radius:4px;background:#dfe2e8}
.ph-prev-lines i:last-child{width:55%}

/* the ad card (white on dark = the brand's signature move) */
.ad{background:#fff;padding:10px 0 6px}
.ad-head{display:flex;align-items:center;gap:8px;padding:0 12px 8px}
.ad-logo{width:34px;height:34px;border-radius:50%;background:#1e3a8a;color:#fff;font-weight:800;font-size:12px;display:inline-flex;align-items:center;justify-content:center;flex:none}
.ad-who{display:flex;flex-direction:column;min-width:0;flex:1;line-height:1.2}
.ad-who b{font-weight:700;font-size:12.5px;color:#050505;white-space:nowrap;overflow:hidden;text-overflow:ellipsis}
.ad-who small{font-size:10.5px;color:#65676b}
.ad-dots{width:16px;height:4px;flex:none;background:radial-gradient(circle,#65676b 1.4px,transparent 1.6px) 0 0/5px 4px repeat-x}
.ad-txt{position:relative;margin:0;padding:0 34px 10px 12px;color:#050505;font-size:12.5px}
.ad-img{position:relative;display:block}
.ad-img svg{display:block;width:100%;height:auto}
.ad-offer{position:relative;display:block;padding:8px 34px 8px 12px;background:#f0f2f5;color:#050505;font-weight:700;font-size:11.5px;border-top:1px solid #e4e6eb}
.ad-foot{display:flex;align-items:center;justify-content:space-between;gap:8px;padding:8px 12px;background:#f0f2f5;border-top:1px solid #e4e6eb}
.ad-where{position:relative;display:flex;flex-direction:column;line-height:1.2;padding-right:30px;min-width:0}
.ad-where small{font-size:10px;color:#65676b;text-transform:uppercase;letter-spacing:.04em}
.ad-where b{font-size:12.5px;color:#050505}
.ad-btn{flex:none;background:#e4e6eb;color:#050505;font-weight:700;font-size:12px;border-radius:6px;padding:7px 12px}
.ad-acts{display:flex;justify-content:space-around;padding:8px 14px 2px;border-top:1px solid #e4e6eb;margin-top:0}
.ad-acts i{display:block;width:44px;height:7px;border-radius:4px;background:#dfe2e8}

/* the form sheet that slides up */
.ph-sheet{position:relative;margin:8px 0 0;background:#fff;border-radius:16px 16px 0 0;padding:8px 14px 14px;box-shadow:0 -8px 24px rgba(0,0,0,.12)}
.ph-sheet-grip{display:block;width:36px;height:4px;border-radius:2px;background:#cfd3da;margin:0 auto 10px}
.ph-sheet-t{position:relative;display:block;font-size:13px;color:#050505;padding-right:30px;margin-bottom:8px}
.ph-field{display:flex;flex-direction:column;gap:2px;border:1px solid #cfd3da;border-radius:8px;padding:6px 10px;margin-bottom:6px;line-height:1.2}
.ph-field small{font-size:10px;color:#65676b}
.ph-field span{font-size:12px;color:#050505;font-weight:600}
.ph-submit{display:block;text-align:center;background:#1d4ed8;color:#fff;font-weight:700;font-size:12.5px;border-radius:8px;padding:9px;margin-top:4px}

/* the setter's call: a card that overlaps the phone's edge */
.call{position:absolute;right:-6px;bottom:84px;display:flex;align-items:center;gap:10px;padding:10px 38px 10px 12px;border-radius:14px;background:#0b0e16;border:1px solid rgba(96,165,250,.55);box-shadow:0 16px 40px rgba(0,0,0,.6);color:#fff;max-width:230px}
.call-ico{width:34px;height:34px;border-radius:50%;background:var(--b);color:#06060b;display:inline-flex;align-items:center;justify-content:center;flex:none;box-shadow:0 0 0 6px rgba(96,165,250,.18)}
.call-ico svg{width:17px;height:17px}
.call-txt{display:flex;flex-direction:column;line-height:1.2}
.call-txt small{font-size:.68rem;color:rgba(255,255,255,.55);text-transform:uppercase;letter-spacing:.08em}
.call-txt b{font-size:.86rem}

/* numbered pins, one color per part, carried to the legend */
.pin{position:absolute;width:22px;height:22px;border-radius:50%;display:inline-flex;align-items:center;justify-content:center;font-weight:800;font-size:11px;line-height:1;color:#06060b;box-shadow:0 0 0 3px #fff,0 4px 10px rgba(0,0,0,.25)}
.ad-txt .pin{right:8px;top:0}
.ad-offer .pin{right:8px;top:7px}
.ad-where .pin{right:0;top:4px}
.ph-sheet-t .pin{right:0;top:-2px}
.call .pin{right:9px;top:50%;margin-top:-11px;box-shadow:0 0 0 3px #0b0e16}
.p-a,.p-f,.p-c{background:var(--b)}
.p-o{background:var(--a)}
.p-t{background:var(--g)}

/* ── Section rhythm: a numbered left rail, content right ── */
.fb-sec{padding:56px 0}
.fb-grid{display:grid;grid-template-columns:150px minmax(0,1fr);gap:24px 48px;align-items:start}
.fb-rail{display:flex;flex-direction:column;gap:6px;position:sticky;top:84px}
.fb-num{font-weight:800;font-size:2.4rem;line-height:1;letter-spacing:-.04em;color:rgba(96,165,250,.6)}
.fb-tag{font-size:.74rem;font-weight:700;letter-spacing:.16em;text-transform:uppercase;color:rgba(255,255,255,.5)}
.fb-main{max-width:800px}
.fb-main>p{color:rgba(255,255,255,.82)}
.fb-main>p strong{color:#fff}

/* 01 the parts legend */
.parts{list-style:none;margin:24px 0;padding:0;display:grid;gap:0;border-top:1px solid var(--line)}
.parts li{display:grid;grid-template-columns:34px 130px minmax(0,1fr);gap:0 16px;align-items:start;padding:14px 0;border-bottom:1px solid var(--line)}
.parts .pn{width:26px;height:26px;border-radius:50%;display:inline-flex;align-items:center;justify-content:center;font-weight:800;font-size:.8rem;color:#06060b;margin-top:1px}
.parts .pw{font-weight:800;color:#fff;font-size:1rem;line-height:1.5}
.parts .pc{color:rgba(255,255,255,.74);font-size:.95rem;line-height:1.5}
.parts .c-a .pn,.parts .c-f .pn,.parts .c-c .pn{background:var(--b)}
.parts .c-o .pn{background:var(--a)}
.parts .c-t .pn{background:var(--g)}
.parts .c-o .pw{color:var(--a)}
.parts .c-t .pw{color:var(--g)}

/* 02 the moment: one homeowner timeline, two brackets */
.moments{display:grid;grid-template-columns:repeat(4,1fr);gap:18px 0;margin:28px 0 24px}
.mline{list-style:none;margin:0;padding:0;grid-column:1/5;display:grid;grid-template-columns:repeat(4,1fr);position:relative}
.mline::before{content:"";position:absolute;top:8px;left:12.5%;right:12.5%;height:2px;background:linear-gradient(90deg,var(--b) 0%,var(--b) 62%,rgba(255,255,255,.3) 78%)}
.mline li{position:relative;display:flex;flex-direction:column;align-items:center;text-align:center;padding:0 6px}
.md{width:18px;height:18px;border-radius:50%;background:#06060b;border:3px solid var(--b)}
.mline li:last-child .md{border-color:rgba(255,255,255,.45)}
.mlab{margin-top:10px;font-size:.84rem;font-weight:600;color:#fff;line-height:1.3}
.mbr{position:relative;padding:16px 14px 0;border-top:3px solid;display:flex;flex-direction:column;gap:4px}
.mbr::before,.mbr::after{content:"";position:absolute;top:-3px;width:3px;height:14px;background:currentColor}
.mbr::before{left:0}.mbr::after{right:0}
.mbr.fb{grid-column:1/4;color:var(--b);border-color:var(--b);margin-right:10px}
.mbr.se{grid-column:4/5;color:rgba(255,255,255,.45);border-color:rgba(255,255,255,.35)}
.mbr b{font-size:.92rem;font-weight:800;color:currentColor}
.mbr.fb b{color:var(--b)}
.mbr span{font-size:.86rem;color:rgba(255,255,255,.74);line-height:1.45}

/* 03 ownership board */
.own3{display:grid;grid-template-columns:1.25fr 1fr 1fr;gap:14px;margin:24px 0}
.own-col{border-radius:14px;background:var(--card);border:1px solid var(--line);border-top:4px solid;padding:14px 16px 6px}
.own-col h3{font-size:.76rem;letter-spacing:.14em;text-transform:uppercase;margin:0 0 10px}
.own-col ul{list-style:none;margin:0;padding:0}
.own-col li{display:flex;flex-direction:column;gap:2px;padding:10px 0;border-top:1px solid var(--line)}
.own-col li b{color:#fff;font-size:.95rem;line-height:1.35}
.own-col li span{color:rgba(255,255,255,.66);font-size:.86rem;line-height:1.45}
.own-col.o-us{border-top-color:var(--b)}.own-col.o-us h3{color:var(--b)}
.own-col.o-you{border-top-color:rgba(255,255,255,.7)}.own-col.o-you h3{color:#fff}
.own-col.o-none{border-top-color:var(--g)}.own-col.o-none h3{color:var(--g)}

/* 04 launch: a staircase of bars, the paid step amber */
.gantt{list-style:none;margin:26px 0 18px;padding:0;display:grid;gap:8px;position:relative}
.gantt::before{content:"";position:absolute;top:0;bottom:0;left:160px;width:1px;background:rgba(255,255,255,.08)}
.gantt li{display:grid;grid-template-columns:160px minmax(0,1fr);align-items:center;gap:0 16px;min-height:44px}
.gl{font-weight:800;color:#fff;font-size:.95rem;padding-right:8px}
.gb{display:block;position:relative;padding:9px 12px;border-radius:8px;background:var(--b2);border:1px solid rgba(96,165,250,.45);color:#fff;font-size:.82rem;line-height:1.35;font-weight:600}
.g1{margin-left:0;width:30%}
.g2{margin-left:12%;width:34%}
.g3{margin-left:30%;width:34%}
.g4{margin-left:48%;width:40%}
.g5{margin-left:70%;width:30%}
.gantt .pay .gl{color:var(--a)}
.gantt .pay .gb{background:var(--a);border-color:var(--a);color:#1a1204;font-weight:700}

/* 05 FAQ: question left, answer right, rules not cards */
.faq2{margin-top:20px;border-top:1px solid var(--line)}
.faq2 article{display:grid;grid-template-columns:minmax(0,.9fr) minmax(0,1.4fr);gap:8px 32px;padding:20px 0;border-bottom:1px solid var(--line)}
.faq2 h3{font-size:1.02rem;margin:0;line-height:1.35}
.faq2 p{margin:0;color:rgba(255,255,255,.76);font-size:.97rem}

/* CTA: a band with the button at the right edge, not a centered stack */
.fb-cta{padding:48px 0 64px}
.fb-cta-grid{display:grid;grid-template-columns:minmax(0,1fr) auto;gap:20px 40px;align-items:center;padding:28px 32px;border-radius:18px;background:var(--card);border:1px solid var(--line);border-left:5px solid var(--b)}
.fb-cta-grid h2{font-size:clamp(1.3rem,2.6vw,1.8rem);margin:0 0 8px}
.fb-cta-grid p{margin:0;color:rgba(255,255,255,.76)}
.fb-cta-btn{margin:0!important}

/* ── Phone widths: their own layout ── */
@media (max-width:900px){
 .fb-hero-grid{grid-template-columns:1fr;gap:34px}
 .fb-phone-wrap{justify-self:stretch;padding:0 0 10px}
 .fb-grid{grid-template-columns:1fr;gap:10px}
 .fb-rail{position:static;flex-direction:row;align-items:baseline;gap:12px}
 .fb-num{font-size:1.6rem}
}
@media (max-width:640px){
 .fb-hero{padding:40px 0 36px}
 .fb-sec{padding:40px 0}
 .ph{width:min(300px,calc(100vw - 48px))}
 .call{right:0;bottom:70px;max-width:210px;padding:8px 36px 8px 10px}
 .call-txt b{font-size:.8rem}
 .parts li{grid-template-columns:34px minmax(0,1fr);gap:2px 14px}
 .parts .pn{grid-row:1/3}
 .parts .pc{grid-column:2}
 .moments{grid-template-columns:1fr;gap:16px}
 .mline{grid-column:1;grid-template-columns:1fr;gap:12px;padding-left:4px}
 .mline::before{top:9px;bottom:9px;left:11px;right:auto;width:2px;height:auto;background:linear-gradient(180deg,var(--b) 0%,var(--b) 70%,rgba(255,255,255,.3) 85%)}
 .mline li{flex-direction:row;align-items:center;gap:12px;text-align:left;padding:0}
 .md{flex:none}
 .mlab{margin-top:0}
 .mbr.fb,.mbr.se{grid-column:1;margin-right:0;border-top:0;border-left:3px solid;padding:2px 0 2px 14px}
 .mbr::before,.mbr::after{top:auto;left:-3px;width:14px;height:3px}
 .mbr::before{top:0}.mbr::after{bottom:0}
 .own3{grid-template-columns:1fr}
 .gantt::before{content:none}
 .gantt li{grid-template-columns:1fr;gap:4px;min-height:0;padding:6px 0}
 .gl{font-size:.9rem}
 .gb{font-size:.8rem;padding:8px 10px}
 .g1{width:34%}.g2{margin-left:10%;width:40%}.g3{margin-left:22%;width:46%}.g4{margin-left:34%;width:56%}.g5{margin-left:46%;width:54%}
 .faq2 article{grid-template-columns:1fr;gap:6px}
 .fb-cta-grid{grid-template-columns:1fr;padding:22px 18px}
}
@media (max-width:420px){
 .g1{width:40%}.g2{margin-left:8%;width:50%}.g3{margin-left:16%;width:56%}.g4{margin-left:24%;width:68%}.g5{margin-left:32%;width:68%}
}